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Update Twitter branding to X (#3825)
* Update twitter logo * Update other references * Fix typo
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README.md

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We also have a [`#web-almanac`](https://join.slack.com/t/httparchive/shared_invite/zt-45sgwmnb-eDEatOhqssqNAKxxOSLAaA) channel on the HTTP Archive Slack where we chat about project updates.
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For news and announcements, follow [@HTTPArchive](https://twitter.com/HTTPArchive) on Twitter.
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For news and announcements, follow [@HTTPArchive](https://x.com/HTTPArchive) on Twitter.
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## [License](https://github.com/HTTPArchive/almanac.httparchive.org/blob/main/LICENSE)
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src/config/contributors.json

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"authors"
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]
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},
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"twitter": "Zizzamia",
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"website": "https://twitter.com/zizzamia"
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"twitter": "Zizzamia"
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},
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"lirantal": {
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"avatar_url": "316371",
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"authors"
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"twitter": "liran_tal",
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"website": "https://twitter.com/liran_tal"
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"twitter": "liran_tal"
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"lvandeve": {
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"github": "lvandeve",
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"translators"
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"twitter": "msakamaki2",
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"website": "https://twitter.com/msakamaki2"
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"twitter": "msakamaki2"
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"MaedahBatool": {
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src/content/en/2019/caching.md

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results: https://docs.google.com/spreadsheets/d/1mnq03DqrRBwxfDV05uEFETK0_hPbYOynWxZkV3tFgNk/
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paulcalvano_bio: Paul Calvano is a Web Performance Architect at <a hreflang="en" href="https://www.akamai.com/">Akamai</a>, where he helps businesses improve the performance of their websites. He's also a co-maintainer of the HTTP Archive project. You can find him tweeting at <a href="https://twitter.com/paulcalvano">@paulcalvano</a>, blogging at <a hreflang="en" href="https://paulcalvano.com">http://paulcalvano.com</a> and sharing HTTP Archive research at <a hreflang="en" href="https://discuss.httparchive.org">https://discuss.httparchive.org</a>.
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paulcalvano_bio: Paul Calvano is a Web Performance Architect at <a hreflang="en" href="https://www.akamai.com/">Akamai</a>, where he helps businesses improve the performance of their websites. He's also a co-maintainer of the HTTP Archive project. You can find him tweeting at <a href="https://x.com/paulcalvano">@paulcalvano</a>, blogging at <a hreflang="en" href="https://paulcalvano.com">http://paulcalvano.com</a> and sharing HTTP Archive research at <a hreflang="en" href="https://discuss.httparchive.org">https://discuss.httparchive.org</a>.
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featured_quote: Caching is a technique that enables the reuse of previously downloaded content. It provides a significant performance benefit by avoiding costly network requests and it also helps scale an application by reducing the traffic to a website's origin infrastructure. There's an old saying, "the fastest request is the one that you don't have to make" and caching is one of the key ways to avoid having to make requests.
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featured_stat_1: 27%
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featured_stat_label_1: Responses not using any caching headers

src/content/en/2019/cdn.md

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andydavies_bio: Andy Davies is a Freelance Web Performance Consultant and has helped some of the UK's leading retailers, newspapers and financial services companies to make their sites faster. He wrote The Pocket Guide to Web Performance, is co-author of Using WebPageTest and also an organizer of the London Web Performance meetup. You can find Andy on Twitter as <a href="https://twitter.com/andydavies">@AndyDavies</a>, and he occasionally blogs at <a hreflang="en" href="https://andydavies.me">https://andydavies.me</a>
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colinbendell_bio: Colin is part of the CTO Office at <a hreflang="en" href="https://cloudinary.com/">Cloudinary</a> and co-author of the O'Reilly book <a hreflang="en" href="https://www.oreilly.com/library/view/high-performance-images/9781491925799/">High Performance Images</a>. He spends much of his time at the intersection of high volume data, media, browsers and standards. You can find him on tweeting <a href="https://twitter.com/colinbendell">@colinbendell</a> and at blogging at <a hreflang="en" href="https://bendell.ca/">https://bendell.ca</a>.
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andydavies_bio: Andy Davies is a Freelance Web Performance Consultant and has helped some of the UK's leading retailers, newspapers and financial services companies to make their sites faster. He wrote The Pocket Guide to Web Performance, is co-author of Using WebPageTest and also an organizer of the London Web Performance meetup. You can find Andy on Twitter as <a href="https://x.com/andydavies">@AndyDavies</a>, and he occasionally blogs at <a hreflang="en" href="https://andydavies.me">https://andydavies.me</a>
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colinbendell_bio: Colin is part of the CTO Office at <a hreflang="en" href="https://cloudinary.com/">Cloudinary</a> and co-author of the O'Reilly book <a hreflang="en" href="https://www.oreilly.com/library/view/high-performance-images/9781491925799/">High Performance Images</a>. He spends much of his time at the intersection of high volume data, media, browsers and standards. You can find him on tweeting <a href="https://x.com/colinbendell">@colinbendell</a> and at blogging at <a hreflang="en" href="https://bendell.ca/">https://bendell.ca</a>.
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featured_quote: "Use a Content Delivery Network" was one of Steve Souders original recommendations for making web sites load faster. It's advice that remains valid today, and in this chapter of the Web Almanac we're going to explore how widely Steve's recommendation has been adopted, how sites are using Content Delivery Networks (CDNs), and some of the features they're using.
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src/content/en/2019/compression.md

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paulcalvano_bio: Paul Calvano is a Web Performance Architect at <a hreflang="en" href="https://www.akamai.com/">Akamai</a>, where he helps businesses improve the performance of their websites. He's also a co-maintainer of the HTTP Archive project. You can find him tweeting at <a href="https://twitter.com/paulcalvano">@paulcalvano</a>, blogging at <a hreflang="en" href="https://paulcalvano.com">http://paulcalvano.com</a> and sharing HTTP Archive research at <a hreflang="en" href="https://discuss.httparchive.org">https://discuss.httparchive.org</a>.
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paulcalvano_bio: Paul Calvano is a Web Performance Architect at <a hreflang="en" href="https://www.akamai.com/">Akamai</a>, where he helps businesses improve the performance of their websites. He's also a co-maintainer of the HTTP Archive project. You can find him tweeting at <a href="https://x.com/paulcalvano">@paulcalvano</a>, blogging at <a hreflang="en" href="https://paulcalvano.com">http://paulcalvano.com</a> and sharing HTTP Archive research at <a hreflang="en" href="https://discuss.httparchive.org">https://discuss.httparchive.org</a>.
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featured_quote: HTTP compression is a technique that allows you to encode information using fewer bits than the original representation. When used for delivering web content, it enables web servers to reduce the amount of data transmitted to clients. This increases the efficiency of the client's available bandwidth, reduces page weight, and improves web performance.
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src/content/en/2019/css.md

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una_bio: Una Kravets is a Brooklyn-based international public speaker, technical writer, and Developer Advocate for Material Design at Google. Una hosts the <a hreflang="en" href="https://www.youtube.com/watch?v=YK8GZBx3hpg">Designing the Browser</a> web series and the <a hreflang="en" href="https://spec.fm/podcasts/toolsday">Toolsday</a> developer podcast. Follow her on <a href="https://twitter.com/una">Twitter</a> to find her musings on creative CSS, user experiences, and web development best practices.
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argyleink_bio: Adam Argyle is a Google Chrome developer relations member focused on CSS; He's a web addict with an insatiable lust for great UX & UI; Find him on the web <a href="https://twitter.com/argyleink">@argyleink</a> or checkout his website <a hreflang="en" href="https://nerdy.dev">https://nerdy.dev</a>.
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una_bio: Una Kravets is a Brooklyn-based international public speaker, technical writer, and Developer Advocate for Material Design at Google. Una hosts the <a hreflang="en" href="https://www.youtube.com/watch?v=YK8GZBx3hpg">Designing the Browser</a> web series and the <a hreflang="en" href="https://spec.fm/podcasts/toolsday">Toolsday</a> developer podcast. Follow her on <a href="https://x.com/una">Twitter</a> to find her musings on creative CSS, user experiences, and web development best practices.
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argyleink_bio: Adam Argyle is a Google Chrome developer relations member focused on CSS; He's a web addict with an insatiable lust for great UX & UI; Find him on the web <a href="https://x.com/argyleink">@argyleink</a> or checkout his website <a hreflang="en" href="https://nerdy.dev">https://nerdy.dev</a>.
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featured_quote: Cascading Style Sheets (CSS) are used to paint, format, and layout web pages. Their capabilities span concepts as simple as text color to 3D perspective. It also has hooks to empower developers to handle varying screen sizes, viewing contexts, and printing. CSS helps developers wrangle content and ensure it's adapting properly to the user.
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We felt the biggest takeaway from these results is that custom properties offer the most bang for your buck in terms of performance, DRYness, and scalability of your stylesheets. We look forward to scrubbing the internet's stylesheets again, hunting for new datums and provocative chart treats. Reach out to [@una](https://twitter.com/una) or [@argyleink](https://twitter.com/argyleink) in the comments with your queries, questions, and assertions. We'd love to hear them!
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We felt the biggest takeaway from these results is that custom properties offer the most bang for your buck in terms of performance, DRYness, and scalability of your stylesheets. We look forward to scrubbing the internet's stylesheets again, hunting for new datums and provocative chart treats. Reach out to [@una](https://x.com/una) or [@argyleink](https://x.com/argyleink) in the comments with your queries, questions, and assertions. We'd love to hear them!

src/content/en/2019/ecommerce.md

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samdutton_bio: Sam Dutton has worked with the Google Chrome team as a Developer Advocate since 2011. He has organized and presented at a number of events, created and taught several web development courses, and worked on a range of videos, codelabs and written guidance covering PWA, performance, media, image and 'Next Billion Users' initiatives. He maintains <a hreflang="en" href="https://simpl.info">simpl.info</a>, which provides simplest possible examples of HTML, CSS and JavaScript. Sam grew up in South Australia, went to university in Sydney, and has lived since 1986 in London.
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alankent_bio: Alan Kent is a Developer Advocate at Google focusing on e-commerce and content ecosystems. He blogs at <a hreflang="en" href="https://alankent.me">alankent.me</a> and tweets as <a href="https://twitter.com/akent99">@akent99</a>.
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alankent_bio: Alan Kent is a Developer Advocate at Google focusing on e-commerce and content ecosystems. He blogs at <a hreflang="en" href="https://alankent.me">alankent.me</a> and tweets as <a href="https://x.com/akent99">@akent99</a>.
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featured_quote: Nearly 10% of the home pages in this study were found to be on an ecommerce platform. An "ecommerce platform" is a set of software or services that enables you to create and operate an online store, including Paid-for services such as Shopify, software platforms such as Magento Open Source, and Hosted platforms such as Magento Commerce.
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## Third-party requests and bytes
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Many websites—especially online stores—load a significant amount of code and content from third-parties: for analytics, A/B testing, customer behavior tracking, advertising, and social media support. Third-party content can have a <a hreflang="en" href="https://developers.google.com/web/fundamentals/performance/optimizing-content-efficiency/loading-third-party-javascript">significant impact on performance</a>. [Patrick Hulce](https://twitter.com/patrickhulce)'s <a hreflang="en" href="https://github.com/patrickhulce/third-party-web">third-party-web tool</a> is used to determine third-party requests for this report, and this is discussed more in the [Third Parties](./third-parties) chapter.
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Many websites—especially online stores—load a significant amount of code and content from third-parties: for analytics, A/B testing, customer behavior tracking, advertising, and social media support. Third-party content can have a <a hreflang="en" href="https://developers.google.com/web/fundamentals/performance/optimizing-content-efficiency/loading-third-party-javascript">significant impact on performance</a>. [Patrick Hulce](https://x.com/patrickhulce)'s <a hreflang="en" href="https://github.com/patrickhulce/third-party-web">third-party-web tool</a> is used to determine third-party requests for this report, and this is discussed more in the [Third Parties](./third-parties) chapter.
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{{ figure_markup(
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src/content/en/2019/http.md

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tunetheweb_bio: Barry Pollard is a software developer and author of the Manning book <a hreflang="en" href="https://www.manning.com/books/http2-in-action">HTTP/2 in Action</a>. He thinks the web is amazing but wants to make it even better. You can find him tweeting <a href="https://twitter.com/tunetheweb">@tunetheweb</a> and blogging at <a hreflang="en" href="https://www.tunetheweb.com">www.tunetheweb.com</a>.
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tunetheweb_bio: Barry Pollard is a software developer and author of the Manning book <a hreflang="en" href="https://www.manning.com/books/http2-in-action">HTTP/2 in Action</a>. He thinks the web is amazing but wants to make it even better. You can find him tweeting <a href="https://x.com/tunetheweb">@tunetheweb</a> and blogging at <a hreflang="en" href="https://www.tunetheweb.com">www.tunetheweb.com</a>.
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featured_quote: HTTP/2 was the first major update to the main transport protocol of the web in nearly 20 years. It arrived with a wealth of expectations&colon; it promised a free performance boost with no downsides. More than that, we could stop doing all the hacks and work arounds that HTTP/1.1 forced us into, due to its inefficiencies. Bundling, spriting, inlining, and even sharding domains would all become anti-patterns in an HTTP/2 world, as improved performance would be provided by default. This chapter examines how this relatively new technology has fared in the real world.
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It's clear that Apache and IIS fall way behind with 18% and 14% of their installed based supporting HTTP/2, which has to be (at least in part) a consequence of it being more difficult to upgrade them. A full operating system upgrade is often required for many servers to get this support easily. Hopefully this will get easier as new versions of operating systems become the norm.
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None of this is a comment on the HTTP/2 implementations here ([I happen to think Apache has one of the best implementations](https://twitter.com/tunetheweb/status/988196156697169920?s=20)), but more about the ease of enabling HTTP/2 in each of these servers–or lack thereof.
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None of this is a comment on the HTTP/2 implementations here ([I happen to think Apache has one of the best implementations](https://x.com/tunetheweb/status/988196156697169920?s=20)), but more about the ease of enabling HTTP/2 in each of these servers–or lack thereof.
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## Impact of HTTP/2
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The impact of HTTP/2 is much more difficult to measure, especially using the HTTP Archive [methodology](./methodology). Ideally, sites should be crawled with both HTTP/1.1 and HTTP/2 and the difference measured, but that is not possible with the statistics we are investigating here. Additionally, measuring whether the average HTTP/2 site is faster than the average HTTP/1.1 site introduces too many other variables that require a more exhaustive study than we can cover here.
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HTTP/2 has a complex prioritization model (too complex many say - hence why it is being reconsidered for HTTP/3!) but few servers honor that properly. This can be because their HTTP/2 implementations are not up to scratch, or because of so-called *bufferbloat*, where the responses are already en route before the server realizes there is a higher priority request. Due to the varying nature of servers, TCP stacks, and locations, it is difficult to measure this for most sites, but with CDNs this should be more consistent.
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[Patrick Meenan](https://twitter.com/patmeenan) created <a hreflang="en" href="https://github.com/pmeenan/http2priorities/tree/master/stand-alone">an example test page</a>, which deliberately tries to download a load of low priority, off-screen images, before requesting some high priority on-screen images. A good HTTP/2 server should be able to recognize this and send the high priority images shortly after requested, at the expense of the lower priority images. A poor HTTP/2 server will just respond in the request order and ignore any priority signals. [Andy Davies](./contributors#andydavies) has <a hreflang="en" href="https://github.com/andydavies/http2-prioritization-issues">a page tracking the status of various CDNs for Patrick's test</a>. The HTTP Archive identifies when a CDN is used as part of its crawl, and merging these two datasets can tell us the percent of pages using a passing or failing CDN.
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[Patrick Meenan](https://x.com/patmeenan) created <a hreflang="en" href="https://github.com/pmeenan/http2priorities/tree/master/stand-alone">an example test page</a>, which deliberately tries to download a load of low priority, off-screen images, before requesting some high priority on-screen images. A good HTTP/2 server should be able to recognize this and send the high priority images shortly after requested, at the expense of the lower priority images. A poor HTTP/2 server will just respond in the request order and ignore any priority signals. [Andy Davies](./contributors#andydavies) has <a hreflang="en" href="https://github.com/andydavies/http2-prioritization-issues">a page tracking the status of various CDNs for Patrick's test</a>. The HTTP Archive identifies when a CDN is used as part of its crawl, and merging these two datasets can tell us the percent of pages using a passing or failing CDN.
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