Minor updates to wording on homepage

Signed-off-by: Alex Ellis (OpenFaaS Ltd) <alexellis2@gmail.com>

Author: alexellis

_includes/landing-page/landing-demo.html

@@ -13,16 +13,16 @@ <h2 class="title is-size-3 is-size-2-desktop has-text-grey-darker">
             <div class="columns">
                 <div class="column is-8 is-offset-2 has-text-centered">
                     <p class="title has-text-weight-light is-size-5 is-size-4-desktop has-text-grey">
-                        Functions can be written in any language, and are built into portable OCI images.
+                        Functions can be written in any language, and are built into portable Open Container Initiative (OCI) images with tooling like Docker & Buildkit.
                     </p>
                     <p class="title has-text-weight-light is-size-5 is-size-4-desktop has-text-grey">
-                        We have official templates available for: Go, Java, Python, C#, Ruby, Node.js, PHP, or you can write your own.
+                        There are official templates available for: Go, Java, Python, C#, Ruby, Node.js, PHP, and you can also write your own in a short period of time.
                     </p>
                     <p class="title has-text-weight-light is-size-5 is-size-4-desktop has-text-grey">
-                        You can even bring along your existing microservices written with custom frameworks like Express.js, Vert.x, Flask, ASP.NET Core, FastAPI and Django.
+                        Your existing microservices written with frameworks like Express.js, Vert.x, Flask, ASP.NET Core, FastAPI, and Django can be deployed to OpenFaaS to reduce the time you need to spend managing Kubernetes.
                     </p>
                     <p class="title has-text-weight-light is-size-5 is-size-4-desktop has-text-grey">
-                        Find templates in <a class="underline" href="https://docs.openfaas.com/cli/templates/">the store</a> or build your own.
+                        Browse the official templates <a class="underline" href="https://docs.openfaas.com/languages/overview/">in the docs</a> or build your own.
                     </p>
                 </div>
             </div>

_includes/landing-page/landing-description.html

@@ -5,13 +5,13 @@ <h2 class="title is-size-3-tablet is-size-2-desktop has-text-grey-darker">
                 Run your code anywhere with the same unified experience.
             </h2>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                You can deploy OpenFaaS anywhere you have Kubernetes
+                You can deploy OpenFaaS to any Kubernetes cluster
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
                 Our templates follow best practices meaning you can write and deploy a new function to production within a few minutes, knowing it will scale to meet demand.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                OpenFaaS Pro then builds on our Open Source codebase to bring flexible auto-scaling, event-connectors, monitoring, a new dashboard, GitOps and various levels of support.
+                OpenFaaS Pro brings flexible auto-scaling, event-connectors, monitoring dashboards, Single Sign On, RBAC, and direct to engineering support.
             </p>
         </div>
         <div class="column is-12-tablet is-5-desktop is-offset-1-desktop">

_includes/landing-page/landing-features.html

@@ -13,9 +13,9 @@
                     <img src="{{ site.baseurl }}/images/openfaas/anywhere.svg" alt="Run anywhere">
                 </div>
                 <div class="column has-text-centered-mobile">
-                    <h1 class="title is-size-4 has-text-grey-darker">
+                    <h2 class="title is-size-4 has-text-grey-darker">
                         Anywhere
-                    </h1>
+                    </h2>
                     <h2 class="subtitle is-size-5 has-text-grey-darker">
                         Deploy your functions on-premises or in the cloud, with portable OCI images.
                     </h2>
@@ -28,9 +28,9 @@ <h2 class="subtitle is-size-5 has-text-grey-darker">
                     <img src="{{ site.baseurl }}/images/openfaas/anycode.svg" alt="Any code">
                 </div>
                 <div class="column has-text-centered-mobile">
-                    <h1 class="title is-size-4 has-text-grey-darker">
+                    <h2 class="title is-size-4 has-text-grey-darker">
                         Any code
-                    </h1>
+                    </h2>
                     <h2 class="subtitle is-size-5 has-text-grey-darker">
                         Write functions in any language, and bring your existing microservices along too.
                     </h2>
@@ -43,9 +43,9 @@ <h2 class="subtitle is-size-5 has-text-grey-darker">
                     <img src="{{ site.baseurl }}/images/openfaas/anyscale.svg" alt="Any scale">
                 </div>
                 <div class="column has-text-centered-mobile">
-                    <h1 class="title is-size-4 has-text-grey-darker">
+                    <h2 class="title is-size-4 has-text-grey-darker">
                         Any scale
-                    </h1>
+                    </h2>
                     <h2 class="subtitle is-size-5 has-text-grey-darker">
                         Pro features scale your functions to meet demand, and down to zero when idle.
                     </h2>

_includes/landing-page/landing-solutions.html

@@ -9,12 +9,12 @@ <h2 class="title is-size-4 has-text-grey-darker">
                 A sandbox for your customer's code
             </h2>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                With OpenFaaS Enterprise, you can take code snippets from your customers and use them to extend your platform.
+                With OpenFaaS Enterprise, you can take code snippets from customers and use them to extend your own product.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                You can use the Function Builder API to turn source code into functions, which can be deployed via the OpenFaaS REST API.
+                The Function Builder API turns source code into functions, to deployed via REST API.
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                Network policies, resource limits, a runtime class, read-only filesystem and dedicated namespace means their code will be as isolated as possible.
+                Multi-tenancy is supported through Kubernetes network policies, resource limits, runtime classes, read-only filesystems, and dedicated namespaces per tenant.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
                 Who's doing this already? Waylay (for custom functions for industrial IoT), Patchworks (customer extensions for e-commerce), LivePerson (for customer extensions) and Cognite (for custom ML/data-science functions).
@@ -29,13 +29,13 @@ <h2 class="title is-size-4 has-text-grey-darker">
                 OpenFaaS Pro autoscaling can be fine-tuned to match the execution pattern of your functions, and to retry failed invocations.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                Through JetStream for OpenFaaS, you can fan out to many thousands of executions, executing in parallel and scaling automatically.
+                Through JetStream for OpenFaaS, you can fan out to many thousands of executions, executing in parallel, and scaling automatically.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                ML models can be deployed as functions, and scaled, even if they run for a long time.
+                Batch jobs and ML models can be deployed as functions, and scaled up and down properly, even if they run for a very long time.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                See also: <a href="https://www.openfaas.com/blog/fan-out-and-back-in-using-functions/" style="text-decoration: underline;">Exploring the Fan out and Fan in pattern with OpenFaaS</a>
+                See also: <a href="https://www.openfaas.com/blog/fan-out-and-back-in-using-functions/" style="text-decoration: underline;">Explore the Fan out and Fan in pattern with OpenFaaS</a>
             </p>
         </div>
 
@@ -44,15 +44,15 @@ <h2 class="title is-size-4 has-text-grey-darker">
                 Kubernetes, made usable
             </h2>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                OpenFaaS enriches Kubernetes with scaling, queueing, monitoring and event triggers, so your team can focus on shipping features.
+                OpenFaaS enriches Kubernetes with scaling, queueing, monitoring, and event triggers, so your team can focus on shipping features.
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                Customers have told us that even from early on, they were shipping new functionality to production within hours.
+                Compared to plain Kubernetes, customers said that they are now shipping functionality to production within hours.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
                 Functions can be run on-demand, or on a schedule, and can be triggered by events from your existing systems like Apache Kafka or AWS. If you invoke them asynchronously, you'll also get to benefit from retries without writing any additional code.
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                Deel migrated from AWS Lambda to Kubernetes, only to find that their code would no longer scale how they needed. They reached out to us, and we wrote up a reference architecture. 
+                deel.com migrated from AWS Lambda to Kubernetes, only to find that their code would no longer scale how they needed. They reached out to us, and we wrote up a reference architecture. 
             </p>
             </p>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
@@ -65,7 +65,7 @@ <h2 class="title is-size-4 has-text-grey-darker">
                 One function, many clouds
             </h2>
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
-                Does your product need to run on multiple different clouds? Perhaps you're considering writing an abstraction layer to cover your bases?
+                Does your product need to run on different clouds, including on-premises? Perhaps you're considering writing an abstraction layer to cover your bases?
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey mt-2">
                 When faced with this question, <a href="https://www.openfaas.com/blog/low-code-automation/" style="text-decoration: underline;">Waylay.io</a> built their low-code platform with OpenFaaS.
             </p>

_includes/landing-page/landing-sponsors.html

@@ -31,7 +31,7 @@ <h1 class="title is-size-5 is-size-4-desktop has-text-grey sponsors-category">
         {% endfor %}
         <div class="column is-12 has-text-centered">
             <p class="has-text-weight-light is-size-5 is-size-4-desktop has-text-grey sponsors-category">Become an individual or corporate sponsor via GitHub:</p>
-            <a href="{{ site.baseurl }}/support" class="button is-primary">
+            <a href="https://github.com/sponsors/openfaas" class="button is-primary">
                 Become a sponsor
                 <span class="icon">
                     <i class="fas fa-long-arrow-alt-right"></i>

_includes/support-page/support-cards.html

@@ -21,7 +21,7 @@ <h3 class="title has-text-weight-light is-size-5 is-size-4-desktop">
 
                             <ul style="line-height: 2.5rem; text-align: left; padding-left: 20px; list-style-type: square;">
                                 <li>Critical issues or downtime could affect your business.</li>
-                                <li>Rest assured that you'll get a response within the agreed SLA.</li>
+                                <li>Rest assured that you'll get a response within the agreed Service Level Agreement (SLA) period.</li>
                                 <li>You may need us to talk to procurement or legal.</li>
                                 <li>Learn best practices and configuration for production.</li>
                                 <li>Get direct access to our engineering team via Slack.</li>